By Norah Mukimba
Following commencement of a customer appreciation period a fortnight ago in which an inauguration of a customer-led culture that emphasises vibrancy, agility, boldness and innovativeness was effected, UAP Old Mutual Insurance today unveils an enhanced travel insurance unique customer value proposition, TRAVELSURE PLUS and an online distribution portal code named UAP Old Mutual Online ‘Ekibbo.’
The enhanced travel insurance will be accessible through any internet enabled smart device or personal computer.
Also, the product has been made very affordable with premiums as low as US dollars 24 and up to 7 product options including a seniors’ cover which is unique to only UAP Old Mutual Insurance. Additionally, the product is inclusive of an East African cover which is the most affordable on the market. Benefit limits for emergency medical have been boosted to a tune of up to US dollars 750,000 for the gold option. The Schengen option conforms to European Union requirements which makes most preferable and safest product to sign up for among other benefits.
“As an organisation that continues to grow its business fortunes through customer led strategies, we saw the need to establish ourselves more firmly as an effective and innovative industry leader with an enhanced distinctive travel insurance customer value proposition with a new global partner, AXA Assistance. This is intended to reposition and reinvigorate our brand.’’ David Kuria, the managing director of UAP Old Mutual Insurance said.
David Kuria added that this is a promise kept by UAP Old Mutual Insurance to continue championing customers to be at their exceptional best by genuinely supporting them through coaching, motivating and advantaging them with world class products such as the enhanced travel insurance product and an online distribution channel, the ‘Ekibbo.’
Being unveiled alongside the enhanced travel insurance policy and deriving its name from a basket in which customers can obtain a mix of both UAP Old Mutual Insurance products and service related enquiries, the ‘Ekibbo’ is regarded as an end-to-end technology. It will not only enable customers to sign up for policies but also allow them engage with UAP Old Mutual Insurance staff at the back end on enquiries about claims, underwriting issues as well as invoicing among others.
“Being a customer led insurance company, we strongly believe that the secret to getting ahead is getting started with initiatives that directly advantage customers with convenience and affordability such as our enhanced travel value proposition as well as the online distribution channel which give us a timely competitive edge given the current era where every organisation is re-inventing itself to meticulously play in the digital market place.’’ Stephen Chikovore, the General Manager Said.
“We have re-imagined and re-invented our role and relevance to our customers’ lives. Often time through our feedback surveys, customers have expressed the need to have a practical hands on solution through which they would suitably sign up for our products remotely at their convenience as well as engage with us.
With our understanding that pursuing one’s dreams’ is quite a force to reckon with, coupled with the need for our customers to have the determination, conviction and financial means to achieve their dreams through innovative, convenient and cost effective means, we deemed it necessary to invent the Online ‘Ekibbo’’ Dogo Singh, the Head of Marketing, distribution and customer service.
Dogo further said that the ‘Ekibbo’ will greatly enhance the organisation’s product distribution in areas with low physical presence of UAP Old Mutual retail outlets through the convenience of reach and continue to position the organisation as one that is tech savvy.